Hamilton is the most sought-after athlete in the world.
SportsPro Media compiled a ranking of the world’s most in-demand athletes from a business perspective — and for the second time in history it was topped by Lewis Hamilton. The last time he led this ranking was in 2014.
The 16th annual "50 Most In-Demand Athletes in the World" ranking by SportsPro features 12 sports (the largest numbers are footballers and basketball players) and athletes from 17 nationalities.
Positions in the ranking were determined by three criteria — brand recognition, target audience, and economic indicators.
In addition to Hamilton, two other Formula 1 drivers made the list — Charles Leclerc (25th) and Lando Norris (41st).
Top ten of the ranking
Athlete
Age
Sport
1. Lewis Hamilton
40
Formula 1
2. Simone Biles
28
Gymnastics
3. Ilona Maher
29
Rugby
4. Stephen Curry
37
Basketball
5. Cristiano Ronaldo
40
Football
6. Neymar
33
Football
7. Caitlin Clark
23
Basketball
8. LeBron James
40
Basketball
9. Giannis Antetokounmpo
30
Basketball
10. Coco Gauff
21
Tennis
Michael Long, director of key projects at SportsPro: "The '50 Most In-Demand Athletes' ranking is a crucial barometer for the sports industry, accurately reflecting how the world’s leading athletes shape their commercial profile and brand influence each year."
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Hamilton is the most sought-after athlete in the world.
SportsPro Media compiled a ranking of the most in-demand athletes from a business perspective — Lewis Hamilton topped it for the second time in history...
